Jason Forrest
“Isotype and graphic language”
As Isotype evolved from its roots in pictorial statistics to visual education, so did the use of icons in representing both abstract as well as increasingly specific aspects of human experience. This evolution didn't just impact education, journalism, advertising, and technology; it also influenced how communities and individuals communicated visually. As technology progressed from desktop computers to mobile devices, and design shifted from traditional to digital mediums, icons transformed into avatars, and Unicode symbols evolved into emojis. With the emergence of design guidelines and systems to accommodate large design teams, there remains a strong focus on using these methods for nuanced visual communication.
Biography
Jason Forrest is a data visualization designer and writer living in New York City. He is the director of the Data Visualization Lab for McKinsey and Company. In addition to being on the board of directors of the Data Visualization Society, he is also the editor-in-chief of Nightingale: The Journal of the Data Visualization Society. He writes about the intersection of culture and information design and is currently working on a book about information communication.
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